Anheuser-Busch Inbev said Tuesday that revenue growth in most of its global regions was offset by a drop in North American sales, in a sign of continuing fallout from a promotion with a transgender influencer that cost it sales.
The world’s largest brewer and parent company of Bud Light said adjusted earnings for the latest quarter rose 4.1% to $5.4 billion on revenues that climbed 5% to $15.6 billion.
Revenue in the United States for the July-September period, however, tumbled 13.5%. AB InBev, based in Leuven, Belgium, noted that sales to retailers were down “primarily due to the volume decline of Bud Light.”
Bud Light sales plunged amid a conservative backlash after the brand sent a commemorative can to transgender influencer Dylan Mulvaney in early April.
Yes, you didn’t say that, but you implied it with your analogy. If you didn’t think that the person was saying those things, then what point were you making with your analogy? Your analogy was Bud = Comcast and How Much I Like Bud’s Beer = How Much I Like Comcast’s Service… but the person never said they like Bud’s Beer and never said you should. So if you don’t think the person was saying those things, then what point WERE you trying to make?